portfolio
packaging design
Being in the ‘Print specialization’ stream at Mohawk College, I worked in the on-campus Print Shop were I was taught not only how to work with existing dielines but also how to create my own.
This knowledge became extremely valuable when working for Bench Brewing as I often had to work with a variety of different dielines and ensure that files were prepared properly before sending them to third-party printers.
paradigm spirits co.
BRIEF
I was contracted by Paradigm Spirits Co. to create the official branding for a new line of canned cocktails amidst other merch and trade show items.
This new product line was intended to fill the “premium, simple, craft” brand gap currently existing within the RTC cocktail landscape, that was built on authenticity, quality and “session”-ability.
bench brewing + niagara cider company
BRIEF
During my time at Bench Brewing, I was responsible for the conceptualization of all new can designs for both Bench and Niagara Cider products.
‘HopCentric’ was the featured beer at Bench’s first annual craft beer festival, while the NCC mock-ups served as initial design concepts for two upcoming cider products.
msa "eco cup" pop
BRIEF
Final third-year project and design contest at Mohawk College working with the Mohawk Students’ Association (MSA) to create a POP display to promote the use of their new “Eco Cup” program.
This was one of two winning designs that included the creation of a map postcard, informational brochure, 8-page menu booklet, ballot box, tear-away ballot slips and custom dieline application on the larger display box.
category 5 imagining
BRIEF
While attending Mohawk College, students were asked by Category 5 to create a logo and package design for a fictitious company with the intention of promoting their new customized boxing service to their clients. Out of all the student submissions, this was one of the “winning” designs to be featured on their social media to their clients.
